Gucci found its start in 1920 as a leather handbag brand after Guccio Gucci became enamored with train travel luggage he saw urban travelers using in Europe. When Guccio returned back to his family home of Florence, he was determined to open his own leather bag business based on his observations. The Gucci line of leather handbags with classic design and features became a desired product. With the success of the company early on, .