Fendi’s new “it” bag, the Fendi 2Jours is a staple for women that put style first. Silvia Venturini Fendi has come up with a beautiful bag that keeps its classic lines and simple style in the forefront. This is Fendi’s first “it” bag since bringing out the Fendi Baguette and the Spy bag. It has been over a decade since Fendi has been known to have the “it” bag. The name is even a play on the French expression for current “it-ness”. The 2Jours rivals all of the other popular structured bags.
Many celebrities carry the Fendi 2Jours all around Hollywood. Sarah Jessica Parker has been photographed many times over the last year carrying her Fendi 2Jours in her home town of New York. Another fashion forward celebrity that is always seen carrying her 2Jours bag with her initials on the luggage tag is Olivia Palermo. Nicole Richie, another popular fashion icon has been seen carrying her bag for quite a while. Jessica Biel, Reese Witherspoon, Sophia Vergara, Keira Knightly, Elizabeth Banks and Jennifer Garner have all been photographed several times and often seen sporting their Fendi 2Jours totes. Other well-known names in celeb-town and extremely famous in the fashion industry are Miranda Kerr, Myleene Klaas, Kelly Brook, Chiara Ferragni, Sarah Gadon, Olga Kurylenko and Araya Hargate. When multiple celebrities are seen and photographed carrying the same tote, it is obvious that it has to be a good quality, stylish and beautiful bag.
Fendi’s 2Jours tote features a bold leather surface with gold hardware. There is a luggage style tag that can be personalized with initials. The inside lining of this leather tote features the striped Fendi logo. The bag is handmade form Saffiano and Vitello leather that has been hand stitched and constructed with quality and care. The top closes with a button and the double handles and shoulder strap have been double corded to guard against wear. There is also a convenient central zip compartment inside. The Fendi 2Jours is approximately 11 inches tall, 14 inches wide and 6 inches deep.
This tote is a modern style bag that is covetable by every woman that comes in contact with it. There are unlimited colors, materials and finishings that are used to construct this bag in an array of styles. Some of the side panel finishes include smooth calf leather, capitonne patent leather, felt, backgammon patterned velvet, exotic galuchat, crocodile, python, fox and pony skin mix. You can get an all leather bag with different colored block panels in leather. These bags retail for $2260 for the medium tote and $2430 for the large tote.
It doesn’t matter what the outside looks like or what is on the inside, but any style of the 2Jours gives every woman a sense of opulent modernism. The gold toned hardware has an enamel finished line to match the color of the leather and shows off the bag’s silhouette. It isn’t clear what makes so many women fall in love with the Fendi 2Jours – the beauty of the bag, or the roominess to carry all of her things. Check out your nearest Fendi boutique to see their selection. Fendi bags are also sold in high end department store retailers such as Bergdorf Goodman, Neiman Markus and Nordstrom.